Faceless Video & Channel Packaging Project

Faceless videos are video content where the creator's face is not shown. Instead, they utilize a variety of methods to convey information or entertainment, including:

Content Creation Methods:

• Voiceover narration: Using a voiceover to explain or tell a story while showing relevant visuals, such as stock footage, animations, or screen recordings.
• Text-based videos: Relying on text and graphics to communicate the message, often accompanied by background music or sound effects.
• Animation and motion graphics: Using animated characters or visuals to explain concepts, tell stories, or create engaging content.
• Screen recordings: Demonstrating software, websites, or digital art processes through screen capture.
• Product close-ups and B-roll: Focusing on detailed shots of products or using supplementary footage (B-roll) to add context and visual interest.

Overview

In this project, you will expand your design skills into video by creating content for a travel-focused YouTube channel (or related to your app design). Combine your illustration and app design experience to produce an engaging travel video using Adobe Premiere Rush and other professional tools.

Project Requirements

Pre-Production

• Topic Selection: Choose either:

• A travel destination showcase
• A video about your previous projects topic if its not a travel
• A video topics you interested in making.

• Script Development:

• Create a 2-3 minute talk script (AI assistance allowed)
• Include an engaging introduction, clear main points, and a call-to-action
• Structure your narrative to highlight visual elements

Production Assets

• Visual Content:

• Use Pictory.ai and/or storyblocks.com for video footage
• Talk with teacher for help on getting Youtube Video downloaded
• Incorporate your original travel illustrations/designs
• Include app design mockups/prototypes if relevant

• Audio Elements:

• Record voiceover or use AI voiceover technology
• Select background music from YouTube Sound Library or other AI music sources
• Balance audio levels for professional sound quality/ Rush or Pro

Video Editing (Adobe Premiere Rush/Pro)

• Assembly and Editing:

• Import and organize all assets in Premiere Rush/Pro
• Create a cohesive narrative flow with smooth transitions
• Maintain optimal pacing (aim for 2-3 minutes total length)

• Enhancement:

• Apply color grading to establish mood and visual consistency
• Add captions for accessibility using Premiere Pro
• Include lower thirds and title cards as needed/ Pro or Rush

• Export:

• Use appropriate settings for YouTube upload (1080p/720p)

Supporting Materials

• YouTube Thumbnail:

• Design an eye-catching thumbnail using Illustrator, Adobe Express, or Canva
• Include clear text and compelling visuals
• Optimize dimensions for YouTube (1280×720 pixels)

• Optional Extensions:

• Create companion social media assets (Instagram posts, Stories, TikTok clips)
• Design a channel banner that aligns with your video's aesthetic

Workflow Recommendations

1. Start with script writing and storyboarding (Also think about your channel)
2. Gather/create all visual assets before editing begins
3. Record/generate voiceover based on finalized script
4. Assemble rough cut in Premiere Rush
5. Refine with advanced features in Premiere Pro
6. Create thumbnail and social assets after video is finalized

Submission Requirements

• Final video in mo4
• YouTube thumbnail (as separate JPG/PNG file)
• Script document
• Brief process documentation (300-500 words describing your workflow and decisions)
• Any additional social media assets created

Evaluation Criteria

• Visual cohesion between travel design illustrations and video elements
• Technical quality of video editing and color grading
• Clarity and engagement of narration/script
• Effectiveness of thumbnail design
• Overall creativity and originality

Resources

• YouTube Sound Library: https://studio.youtube.com/channel/UC/music
• Pictory.AI: https://pictory.ai/
• Storyblocks: https://www.storyblocks.com/
• Adobe Premiere Rush tutorials: https://helpx.adobe.com/premiere-rush/tutorials.html

Timeline

• Day 1: Script development and asset gathering & Video assembly and initial edit
• Day 2: Refinement, color grading, and caption creation
• Day 3: Finalize video, create thumbnail, and submit